In Rhythm with the Horse
ECURIE VALMONT
A refined digital experience for a luxury equestrian academy in the Swiss countryside.
Year
2025
INDUSTRY
Education Institutions
Category
BUSINESS
COUNTRY
Switzerland
INTRODUCTION
Écurie Valmont is a luxury equestrian academy set against the quiet landscape of rural Switzerland. Rooted in classical horsemanship and defined by Swiss precision, the academy offers private lessons, advanced training programs, and equine care experiences for riders who value mastery as much as mindfulness. The digital presence needed to reflect that balance. Not promotional, not overly technical, but calm, confident, and deeply considered.
THE CHALLENGE
Equestrian excellence is difficult to communicate online. Too much focus on facilities feels cold. Too much romance risks feeling ornamental. Écurie Valmont needed a website that conveyed credibility, refinement, and emotional depth without compromising clarity. At the same time, the academy required a functional platform where visitors could understand course offerings, explore programs at their own pace, and book lessons seamlessly, all while maintaining a sense of quiet luxury.
OUR SOLUTION
We designed a full website experience inspired by nature, rhythm, and restraint. The visual language draws from the surrounding Swiss countryside: soft tones, generous white space, and fluid pacing that mirrors the relationship between rider and horse. Editorial layouts and storytelling-led sections highlight the academy’s philosophy, training approach, and facilities without overstatement. Clear Course Overview and Booking Pages guide users through offerings with ease, while a Blog CMS provides space for riding insights, horsemanship education, and long-term content growth.
THE OUTCOME
The website positions the brand as one of Switzerland’s premier equestrian destinations, attracting riders who seek depth, discipline, and refinement. Course exploration feels intuitive, bookings are streamlined, and visitors leave with a clear sense of the academy’s values before ever stepping onto the grounds.
MORE WORKS
